There’s an interesting story coming out of the Wisconsin recall election. The latest polls show Wisconsin governor, Scott Walker, in a virtual dead heat with Tom Barrett, his most likely opponent. This comes despite a huge advantage in advertising sp
ending by Walker. These polling numbers suggest that the minds of Wisconsin residents are made up when it comes to Walker, and no amount of advertising will change those minds. The key to this election will be which ideological group can bring out the most voters. Voter turnout will decide this election, not advertising.